A signing ceremony for a new partnership agreement between the BSB TOYOTA group and Libya Oil Tunisia has just taken place on Friday 26 May 2017 at the showroom and headquarters of BSB TOYOTA in the industrial zone of La Marsa.
This 7 year partnership, technical and commercial contract has just been signed by the two chief executives of the two companies: Mr. Moez Belkhiria, CEO of BSB TOYOTA and Mr. Saleh Abdali, CEO of Libya Oil Tunisia, attended by senior executives from both companies and various partners.
The partnership between Libya Oil Tunisia and BSB TOYOTA dates from 2006. It consists of marketing and sales co-branding and the use and resale of fluids and lubricants of the OiLibya and Mobil brand by the car dealer for its entire range of TOYOTA passenger cars and commercial vehicles. Libya Oil Tunisia will also make engines available to its expert’s partner in lubrication and maintenance and will periodically train its technical staff to the specificities and uses of its various products.
At the ceremony, Moez Belkhiria, President and CEO of BSB TOYOTA, said: "Today we are celebrating a new phase of cooperation with our historic partner Libya Oil Tunisia and we welcome this spirit of solidarity and fruitful technical and commercial collaboration over years. We operate in a booming automotive sector, as today's vehicles and new engines are increasingly demanding products: fuels, lubricants and fluids, adapted to international and environmental standards, such as 'OiLibya ".
Saleh Abdali, Chief Executive Officer of Libya Oil Tunisia, said: "BSB TOYOTA has been our main partner for more than a decade. As an official TOYOTA dealer, this group has constantly evolved, innovated and responded to the diverse needs of the automotive market for individuals, businesses and public sectors. Our technical and commercial cooperation will be further strengthened and we are very proud to meet the diverse requirements of these renowned Japanese vehicles and the needs of our partner. "
BSB-SA is the official importer and dealer of the Japanese TOYOTA brand in Tunisia since 1985. BSB TOYOTA offers a wide range of passenger cars and commercial vehicles that meet the needs of its customers, after service Quality and original certified spare parts meeting the quality standards established by the manufacturer.
BSB TOYOTA is distinguished by an accomplished local service and a wide establishment through several branches and agencies (Tunis: La Marsa, Charguia and Kemal Atatürk, Nabeul, Sousse, Sfax and Gabès) and 11 spare parts dealers, spread over several regions. BSB Toyota has sold nearly 3,000 vehicles on the Tunisian market in 2015 and around 3,500 units in 2016.
Libya Oil Tunisia is part of the Libya Oil Holdings Ltd Group, which operates in 18 African countries through the distribution of products and services for various sectors including marine, aviation and industry and produces a wide range of motor oils for all types of vehicles.
Libya Oil Tunisia distributes a wide range of automotive economic fuels "OPTIMUIM ECO PLUS" and produces engine oils for factories and vehicles, in addition to the "Jet A1" for aviation and bitumen for infrastructure and roads.
Libya Oil Tunisia currently has one of the largest private service station networks in the country (177 OiLibya stations), the majority of which have been refurbished and renovated in recent years.
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