Harley-Davidson and Jeep® have renewed and expanded their European partnership for the fourth consecutive year.
Jeep is now partner and official sponsor of the major rallies and events organized by Harley-Davidson in EMEA (Europe, Middle East, Africa).
Few brands can claim to be as iconic, with such a strong history in the international arena. Both now produce emblematic vehicles that embody the freedom and the spirit of adventure.
The Harley-Davidson Euro Festival, which will be held in Saint Tropez from 11 to 14 May, kicks off a series of events organized in Europe, which sees the presence of Jeep® strengthened as the main partner with a dedicated reception and the opportunity to try all vehicles of Jeep range.
The Jeep® Lounge, located inside the Harley-Davidson Village will host an exhibition of new vehicles as well as the Boutique. Among the activities offered in the Lounge, a barber-stylist and manicure Bullfrog will be available for bikers and visitors.
Members of H.O.G (Harley Owners Group, the club managed by the brand) will also enjoy preferential offers for the purchase of a new Jeep.
The Jeep® test structure will be located outside of the Village, with the opportunity to test the exceptional crossing capabilities of a Jeep® on a path strewn with obstacles , whether those of the Grand Cherokee, the prestigious SUV most awarded in the world, the city Renegade SUV, the midsize SUV Jeep Cherokee and the iconic Wrangler Unlimited 4-door version. After passing through the testing area, those wishing to continue the adventure can experience the thrill of a zip line flying over the area of testing. An awesome moment, certainly.
Finally, for visitors who want to see the all-new Jeep® Compass, a virtual reality experience will be offered to them through , the 360 degree immersion of the Jeep® Configurator. This will be an opportunity for the public, in this test area, to discover the new model that will be marketed during the summer on most European markets. The latest addition to the range, the new Compass which will offer a combination of all the qualities of a Jeep®, the best crossing capabilities of the segment, an identifiable design at first glance and first-class driving dynamics, plus advanced connectivity and the latest security technology.
Mopar®, the reference brand for services, customer support, original spare parts and accessories for the FCA Group brands, will participate in the event by exhibiting a Jeep® Wrangler Rubicon equipped with the Mopar® One Pack kit. Visitors will be able to admire this concept on a platform. The car will be accompanied by a display case containing original Mopar® accessories and a display stand reserved for the Fox Performance riser kit. A totem video of specific information materials will complete the whole.
This Mopar® One accessory pack includes a 2-inch extension kit (to handle tough rides safely and increase off-road performance), a stabilizer bar and black alloy wheels Gladiator Performance of 17 inches with 32 inch-sized tires for maximum grip. The pack is completed by front and rear fenders, a black tank cap and additional front and rear bibs.
The Mopar One Pack meets the requirements of customers seeking the most extreme performance, without denying safety features. (Kit not approved in France.)
As at every Euro Festival, the famous parade that closes the 4 days will be an opportunity for fans of the two brands to share the pride of driving an icon, the desire for freedom and the spirit of adventure.
The Euro Festival in Saint Tropez is the first of the three major events organized by Harley-Davidson integrating a large presence of Jeep. The second will be the HOG Rally in Lugano, Switzerland (from 29 June to 2 July) then the European Bike Week in Faaker See in Austria (5-10 September).
In addition , Jeep will also be present at other Harley-Davidson events such as the Africa Bike Week in South Africa, Thunder in the Glens Scotland (August) or the Benelux HOG Rally in the Netherlands (early June) . Finally, Jeep® will exhibit vehicles at local meetings in Ukraine, Hungary, Germany, Italy, Estonia or the Czech Republic.
The renewal of the partnership is based on the success experienced during the three previous years and on the fundamental values that the two brands share: freedom, adventure and passion for all types of roads, with the experience it provides. The owners of the two brands share the same sense of belonging to a universe and this often results in highly personalized vehicles that reflect the individuality and personality of the owners.

Original Source : www.agglotv.com

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